The Ubservatory Blog pondering the universe of food, design, and creativity

A scoop of bright pink ice cream melts into candy sprinkles.

Ice Cream is Cooler Than Ever

Julia Rancone

It’s late summer, and there’s no better way to beat the heat than by reaching for a frozen treat. Despite healthy eating trends seemingly running the food show, Mintel reports indulgent frozen treats (namely ice cream), are doing well, save for frozen yogurt, sherbet, “other” ice cream (such as Italian ice), frozen custard, and ice{...}

2016 Food Trends

Julia Rancone

As we do each year, Ultra set out to identify trends in the food world that are gaining traction in consumer packaged goods. We attended the Fancy Food Show and Expo West, combed through Mintel and The Innovation Group reports, listened to countless hours of podcasts from America’s Test Kitchen and Bon Appetit, and read{...}