Big G x Stranger Things Custom Packaging
Three exclusive offerings for super fans, filled with Easter eggs and a mystery 40 years in the making.
General Mills and Netflix teamed up to offer fans of Stranger Things a mysterious new way to celebrate Stranger Things Day*. We created exclusive Stranger Things 80’s inspired packages for Lucky Charms, Cinnamon Toast Crunch and Cheerios. Each one features a special offer tied to the events of the show, a back panel that opens to reveal custom illustrations with an activity and dozens of Easter eggs for fans to discover. The packages were only available online, in limited quantities, and spoiler alert - all offers expired 36+ years ago. However, operators might be standing by...
*Stranger Things day is November 6th, the day Will Byers first went missing on the show.