Cultural Trends and Observations — ULTRA CREATIVE, INC.

Posts in Strategy

Millennialing: A Verb

Millennialing: A Verb

Trend, Strategy, ConsumersJulia RanconeOctober 4, 2017design, millennials, instagram, visuals, mcSweeney's, Punch Bowl Social, Color Factory, brands, experiential

When High Design Doesn’t Align

When High Design Doesn’t Align

Design, StrategyJulia RanconeAugust 8, 2017packaging, design, high design, premium packaging, branding, value, everyday essentials

Using Archetypes in Package Design

StrategyJulia RanconeJune 14, 2016archetypes, branding, The Dieline, visual strategy, voice and tone, brand personality

Mindset Marketing

Mindset Marketing

StrategyJulia RanconeJune 3, 2016consumers, insights, mindeset marketing, demographics